Liverpool, fresh from the announcement of star striker Luis Suarez signing a new deal with the club also announced a new mobile phone app.The new features mean that Liverpool FC’s official app is still the best way to follow the club on a Nokia phone.
InfoMedia has developed the app for the Merseyside club, and will be developed with two clear models. Firstly a free app includes current and archived news, fixtures, results, league table positions, stadium / club information and player profiles. An enhanced, premium app also includes further options such as:
- Match Centre – minute by minute text commentary from every game, covering every development from goals and penalties to substitutions and bookings
- Exclusive club and player photos
- Video of the Week – for handsets that are compatible with video streaming - this includes highlights such as goals and exclusive interviews
Kathy Smith, mobile manager, Liverpool FC said: “We decided to develop for Nokia as we have such a large fan base in so many countries across the world. Nokia handsets are massively popular in the territories where we have a large following. We are really keen to reach the fans on the platforms they are using.”
Michael Tomlins, CEO, InfoMedia said: “Yet again, UK football clubs are leading the way when it comes to expanding consumer apps. It's clear that Liverpool FC understands that exploiting the diversity of platforms is a key channel in communicating its brand globally.”
InfoMedia has an established track record in apps for football clubs and delivering engaging apps and content to a huge array of platforms.The Northampton based company have created apps for the likes of Arsenal, Everton, Manchester United & Chelsea.
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