Tuesday 21 February 2012

App inspection: The Football League App

Available from iTunes and Android - Free

The Championship, League 1 & 2 are all growing in reputation and popularity, not only across the UK but foreign countries too, so it makes sense for there to be a Football League app.  An immediate positive is that it’s free, making it easily accessible.  The app was available at the beginning of last season, so it’s relatively new and updates are regularly available. So don’t expect too much yet!

Upon entering the app, you'll be prompted to choose a favorite club so that all of the information available can be tailored to your preferences i.e. your favourite club.  Being a Portsmouth fan I naturally go to select them however, Portsmouth aren’t accessible on the app; the same applies for Aldershot Town, AFC Wimbledon, Leeds United, Middlesborough and West Ham United.  A little disappointing if you’d just wasted time downloading it.  Clubs such as West Ham United and Leeds should probably have club profiles, especially because they have such large fan bases.  I’d expect this to be major flaw with the app, however being relatively new you’d expect updates to fix this soon, so don’t lose faith!

Instead, I selected Reading FC as an example.  I was redirected to a ‘homepage’ screen that had adopted Reading’s colors’ and theme, as if it were an independent Reading FC app.  This is definitely a bonus to fans whose clubs don’t offer an independent application.  The layout is organized and professional, with plenty of information showing the clubs recent results and upcoming fixtures.By clicking them you can learn more about the side goalscorers and team sheets. There’s little advertising, only a very small add space at the top of the page, however this doesn’t obstruct viewing at all.  Latest news regarding a team is also available with statistics.  Live updates on matches being played are available, so you can keep up-to-date with your team whether you’re at work or simply lounging on the sofa at home.

There is a premium offer and it’s £1.49 for 1 month, £4.99 for 6 months and £9.99 for 12 months.  This includes unlimited access to video highlights.  From match highlights and post match interviews to goals and fan opinion pieces.It’s only a small price, especially for highlights that aren’t easily attainable on the web, so it’s a very worthwhile buy.  The app definitely has plenty of potential and if they can sort the issue out with the six clubs unavailable, then this can be one of the best free sports apps out there!

App Inspection Rating- 8/10 

 I can't think of many bad features, only that six of the clubs aren't available.  If they can address this  then I'd be giving it a higher score. The idea of video highlights are very good and offers consumers a unique selling point.  I know how hard it is to find highlights of Portsmouth on the internet so this is perfect for me!  Nevertheless, its a promising app with plenty of potential!

By Jordan Draper


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